Our business model
Insight and data drive our purpose.
The way we operate ensures we deliver for students, university partners, employees and investors
Our business model is underpinned by providing safe and secure accommodation for students, a healthy bed pipeline for university partners, and a passionate and committed workforce together with sustained returns to our shareholders.
OUR CORE PRINCIPLES
- Focus on UK student accommodation
- Alignment to the strongest universities
- High quality, well-located purpose built homes
- Value-for-money accommodation, focused on shared living
- Leadership on sustainability, health, safety and security
- Disciplined capital management, new capital to pursue growth opportunities
HOW WE CREATE VALUE
- Best-in-class operating platform
- Unrivalled scale and efficiency across 73,000 beds
- 1,900 committed people
- Strategic partnerships with over 60 universities
- Significant growing and development pipeline
- Unique student insights and expertise
WHAT WE DO
1. OPERATE
2. INVEST
3. PARTNER
WHAT WE DELIVER

OUR STUDENTS
A Home for Success that is safe and secure with support when it’s needed.
#1 – the largest provider of student accommodation in the UK

OUR UNIVERSITIES
A trusted partner, helping to attract and retain students.
2,780 bed pipeline for long-term university partnerships

OUR PEOPLE
Providing opportunities for all, whatever their background, gender or ethnicity.
74% employee engagement during the year

OUR INVESTORS
Superior total returns.
19% p.a. total shareholder return since 2011